Guide3 min read

How to set up tiered pricing on Shopify for a whole collection or tag

Tiered pricing rewards shoppers who buy more of the same product: 5% off two, 10% off three, 15% off five. Here’s how to set it up for a whole collection or tag at once, show a clear pricing table on the product page, and check what the cart really charges.

Tiered pricing, also called volume pricing, lowers the price per item as the quantity goes up. It works best for products people use up and buy again, such as skincare, coffee, supplements or cleaning products, and for gifts bought in several.

This guide sets up one set of tiers for a whole collection, shows the table shoppers see, and tests the cart, using our demo skincare store.

What Shopify gives you on its own

Shopify’s Amount off products discount can have a minimum quantity, but each discount is a single tier. For three tiers you need three discounts, and there’s no table on the product page telling shoppers the offer exists. That’s the part that sells it: a shopper who sees “3+ = 10% off” next to the quantity selector is much more likely to change 1 to 3.

Step 1: Open Volume Discount in Seny

In Seny, open Apps library and choose Volume Discount under “Grow revenue and order value”. It opens with an example rule you can edit.

Step 2: Choose which products the tiers apply to

Under Applies to, pick one of four options:

  • All products: one set of tiers for the whole store.
  • Specific products: a hand-picked list.
  • All products in specific collections: we used this for the Skincare collection.
  • Products with specific tags: handy when your tags already mark product types, such as “refill”.

Collections and tags are checked live. A product you add to the collection or tag later gets the tiers automatically, with no need to publish again.

Step 3: Set the tiers

Each tier is a Minimum quantity and a Discount in percent. We used 2 items = 5% off, 3 items = 10% off, 5 items = 15% off. Click Add tier for more, or Add rule for a different set of tiers on another collection, for example bigger discounts on candles than on serums.

Seny Volume Discount rule Skincare tiers applied to the skincare collection with tiers 2 = 5%, 3 = 10%, 5 = 15%, and the product page preview showing a Buy more, save more table with prices per item $36.10, $34.20 and $32.30
The rule on the left, the table shoppers see on the right, with the price per item already worked out.

Step 4: Check the pricing table and combinations

The table appears above the Add to cart button by default, with Quantity, Discount and Price per item columns, and a note that the discount is applied automatically. All the wording can be changed in the Design panel, and the table can be translated into every language your store sells in.

Under Discount combinations, the tiers combine with other product discounts and with shipping discounts by default, so free shipping still applies. Combining with order discounts is off unless you switch it on.

Step 5: Publish and test the cart

Click Publish. Seny creates an automatic discount in Shopify, so there’s no code to type and it also works with “Buy it now”. Then test it:

Shopify cart with Dew Cleanser at full price $28.00, and Cloud Serum 50 ml and two Cloud Serum 30 ml each marked 10% off: $46.80 instead of $52.00 and $34.20 instead of $38.00
Three Cloud Serums in two sizes reach the 3-item tier together. The single cleanser stays at full price.
  • Variants count together. Two 30 ml and one 50 ml serum make three serums, so all three got 10% off.
  • Different products count separately. The cleanser is in the same collection, but one cleanser is one cleanser, so it stayed at full price.
  • Subscriptions are left out. Tiers apply to one-time purchases only.

Common mistakes

  • Expecting a mixed collection to add up. Tiers count per product. For “any 3 from the collection”, use a mix & match bundle instead.
  • Tiers too close together. 5%, 6%, 7% doesn’t change anyone’s mind. Make each step worth it.
  • Forgetting your margin on the top tier. Check that 15% off still leaves a profit after shipping.
  • Hiding the table. Without it, shoppers only find the discount in the cart, if at all.
  • Another product discount on the same item. Shopify applies only one product discount per item (the best one), unless you’re on Shopify Plus.
Volume DiscountThe volume discount from this guide: tiers by product, collection or tag, with a pricing table on the product page.Explore app
GOOD QUESTIONS

Frequently asked questions

Quick answers to the questions merchants ask most about this topic.

Can I set tiered pricing for a whole collection on Shopify?

Yes. In Seny’s Volume Discount, choose All products in specific collections and set the tiers once. Products added to the collection later get the tiers automatically.

Do different products in the collection count together?

No. Quantities count per product, with all its variants together. For “any 3 products” offers, use a mix & match bundle.

Do shoppers need a discount code?

No. Publishing creates an automatic discount in Shopify, so the price drops in the cart and at checkout by itself, including with Buy it now.

Will it work together with free shipping?

Yes. By default the tiers combine with shipping discounts and other product discounts. Combining with order discounts can be switched on.

Is 10% really 10% on cheap items?

Yes. Seny sends Shopify the exact amount for the whole line, so cheap items don’t lose cents to per-item rounding.

READY WHEN YOU ARE

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